Use Google to enhance your conference experience

I'm at the O'Reilly Emerging Technology Conference, aka "ETech"... really interesting. One 'trick' that just occurred to me is working well. When confronted with a series of sessions in the same time slot, instead of just going by the title of the talk, a quick google on the speaker is a great way to select which session to go to.

For example, the next time slot has 5 presentations by people I didn't know: Gil Penchina, Peter Biddle, Richard Sprague, Simon Wardley and Adrian McDermott. (Yeah it's my failing that I didn't know you guys, if you find this post ego-surfing :)

But anyway, despite some very non-descriptive session titles, thanks to google, I now know what which one I want to go to.